Protective packaging is a type of packaging which mainly aims to protect the item from damage such as external shock, vibration and compression. The packaging is mainly applied to delicate and easy to break material such as TV, washing machine, glass wear and so forth. In addition to protecting the product from damage they also protect material with adverse effect environmental expose.
Players have introduced cushion based packaging in order which offer additional protection to the material owing to its soft or resilient property. The cushion is used to fill gaps and also render shape of the material thus offer additional protection to the product. Due to this, several industry players prefer cushion packaging due to its fragile and lightweight items from damage during transportation and warehousing.
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Apart from this, several other factors which are expected to play a vital role in the growth of the protective packaging market are-
- Increasing focus on extending shelf life of products, coupled with growing demand for eco-friendly materials are the two prominent factors expected to play a vital role in the growth of the protective packaging market.
- Apart from this, growth in consumer awareness regrading correlation of product quality and packaging and role of packaging to gain prospective and potential customers to the business owner are some factors driving the protective packaging market.
- Unpreceded growth in E-commerce industry and increase in pentation of interest in the people life is
- However, protective packaging increases the end price of the product. This is one factor expected to impede growth in the protective packaging market in the coming few years.
- Nevertheless, rise in disposal income and growth in the world economy is projected to overcome the restraining factor in the protective packaging market. This is expected to drive the protective packaging increases the end price of the product. This is one factor expected to impede growth in the protective market in the coming few years.
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